Royal Champagne Road: Chapter XII - Champagne & Sport

June 11, 1967: Dan Gurney won Le Mans and shook his Moët bottle, spraying Henry Ford II and Carroll Shelby. Every motorsport champagne spray since traces back to this moment. This chapter spans sporting champagne traditions worldwide: Le Mans where it began, the Tour de France yellow jersey toast, Royal Ascot founded by Queen Anne in 1711, the America's Cup (oldest trophy in sport, 1851), Monaco Grand Prix (the only F1 podium on royal steps), and the Kentucky Derby - where bourbon beat champagne.

6 experiences 🇫🇷 France moderate 1 week

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    Le Mans 1967: The First Champagne Spray

    June 11, 1967. Dan Gurney and A.J. Foyt won Le Mans in a Ford GT40 Mk IV - the only American car, team, and drivers to win outright. Gurney shook his Moët bottle and sprayed Henry Ford II, Carroll Shelby, and everyone on the podium. Every motorsport champagne spray since traces back to this moment.

    adventure $$
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    Tour de France: Yellow Jersey Toast

    Every year since 1975 (except 2024), the Tour de France has finished on the Champs-Élysées. By tradition, the yellow jersey leader serves champagne to rivals on the final ceremonial ride before the sprint finish. It's the only race where drinking while cycling is part of the ritual.

    festival $$
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    Royal Ascot: Champagne in the Royal Enclosure

    Queen Anne founded Ascot in 1711 after spotting the site during a hunt. Today, Royal Ascot runs for five days every June. Tens of thousands of bottles of champagne flow through the enclosures. Strict dress codes, enormous hats, and royalty watching from the Royal Box.

    festival $$$
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    America's Cup: There Is No Second

    August 22, 1851. The schooner America sailed past 15 British yachts to win a race around the Isle of Wight. Queen Victoria asked, "What is second?" The reply: "Your Majesty, there is no second." The oldest trophy in international sport was born - 45 years before the modern Olympics.

    cultural $$
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    Monaco Grand Prix: The Original Champagne F1

    The Monaco Grand Prix is the only F1 race where the podium is on public steps - the royal family watches from above. Since Dan Gurney started the tradition in 1967, F1 podiums have featured champagne sprays. Monaco's tight streets and celebrity crowd make it the ultimate champagne-and-racing experience.

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    Kentucky Derby: The Mint Julep Exception

    The Kentucky Derby is the one major sporting event where champagne lost. Over 120,000 mint juleps are served in two days - 10,000 bottles of bourbon, 2,250 pounds of mint. The tradition started in the 1930s with souvenir glasses. This is why America drinks bourbon, not bubbles, when horses run.

    festival $$